
The short version.
My work started with web design in 2005 and grew from there into full-funnel marketing, analytics, branding, and growth strategy. I’ve worked with startups, agencies, and established brands across technology, retail, real estate, healthcare, and professional services.
In 2016 I co-founded PRIMECUT, a lean, strategy-driven agency for web design and growth marketing. I still work hands-on, from the growth plan down to the checkout page.
I’m an entrepreneur at heart, too. I’ve launched and led ventures of my own, and building my own things keeps me honest about what it really takes to grow one.
Today, I’m building Evermake, a newer venture focused on practical AI consulting and implementation. I’m interested in useful tools and better ways to work, not AI for its own sake. I’m also building Claim Houston and write about what works, and what doesn’t.

